Hyundai officials kept their promise to retain a sub-$40,000 sticker for the new and improved 2015 Genesis sedan, with the mid-size model starting from $38,000, or $38,950 if you include the $950* delivery charge, for the well-equipped entry-level version that gets its power from a 311hp 3.8-liter V6 engine paired to an 8sp automatic turning the rear wheels. Read more »
