Audi is reportedly negotiating with Fiat for the acquisition of Alfa Romeo , sources close to both Fiat CEO Sergio Marchionne and Audi CEO Rupert Stadler told Wards Auto . It’s a not new story, but it's also one that refuses to die…
The two executives are in talks over a major deal, the sources say, with the main topic being the sale of the Alfa Romeo brand, but also of Fiat’s Pomigliano d’Arco assembly plant, which currently builds the Fiat Panda supermini. Audi’s plan is to use the plant to make Alfa Romeos under its leadership, as the facility was built in the late 1960s specifically for Alfa Romeo production.
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