Here's an odd twist to a story we originally thought was over; when Volvo presented the new V40 last year, North American officials told Carscoops that the company had no plans to sell it on this side of the Atlantic because, "sales data and our continued market analysis confirm that demand for a five-door hatchback like the V40 would not be strong enough to warrant bringing it to the United States".
A year and a half later, another Volvo executive, Tassos Panas, head of marketing and product development at Volvo Cars of North America, told Autonews that he will join the brand's U.S. dealers and press executives in Sweden to reverse that decision!
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